The Custom Framing eCommerce Platform by Wizard

Start selling truly custom framing online—through your own store!

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Learn more, see a demo, and start growing with a Horizon-powered eCommerce store for your shop:

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Wizard is known for providing the best customer support in the industry—hands down! Our team of highly knowledgeable experts is standing by to help whenever you need them.

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Powerful eCommerce.

  Horizon is the most powerful eCommerce platform for custom online framing available anywhere. It takes online framing far beyond the limited options provided by other solutions and easily plugs right into your existing website or can serve as a standalone web presence.

Unlimited Customization.  From multi-opening to multiple-layer frame designs, the possibilities for customization are endless. Horizon boasts the widest range of customization options with a variety of mat colors and molding options to fit each customer’s personal style and decor.

Enhanced Customer Satisfaction.  More choices and flexibility allow customers to build a solution that fits their budget, and Horizon’s built-in visualization features provide increased buyer confidence and an overall higher level of customer satisfaction.

Improved Efficiency.  Horizon helps you streamline your ordering process by enabling your customers to craft their own custom framing solution, which allows your staff to focus their efforts on production rather than customer hand-holding.

Higher Margins.  Horizon lets you set your own pricing for every component in your store and helps reduce your labor costs by providing a ready-to-cut Wizard file along with a composite print sheet that’s ready to frame with each order.

Expanded Reach.  With a Horizon-powered online store, you can target new markets and audiences far beyond the limits of your local geography.

Increased Brand Awareness.  Grow your brand awareness through passive marketing as customers share their custom framing projects with others on social media.

Learn more about Horizon:

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Horizon opens up a whole new world of possibilities enabling consumers to create and order their very own custom frame design—completely online—that perfectly suits their personal tastes, home decor, and budget. There’s nothing else quite like it.”

Stefan McIntosh, Marketing Director—Wizard

Reach a new generation of consumers and grow your business—online.

Horizon™ is an advanced eCommerce platform that enables independent frame shops to reach a new generation of consumers by offering truly customizable picture framing, paired with high-quality digital printing, through their own uniquely branded online store.

Meet Horizon by Wizard

While other online framing solutions merely allow customers to order from a limited set of pre-determined options and sizes, Horizon provides a truly custom experience. 

Customers can design their own bespoke masterpieces using Horizon’s powerful online design tools—no longer limited to just the basic choices available through other online retailers. Horizon provides unique custom framing with virtually unlimited possibilities!

Horizon was tailor-made for forward-thinking custom picture framers who are ready to expand their reach—far beyond the walls of their brick-and-mortar shop—and acquire new customers, particularly from younger generations who prefer to shop online. 

With Horizon, it’s now possible for smaller independent frame shops to effectively compete online with “the big guys”.

Benefits of a Horizon-Powered eCommerce Store:

Simply Powerful.  Horizon is the most powerful, yet easy-to-use, eCommerce platform for custom online framing available anywhere. It takes online framing far beyond the limited options provided by other solutions and easily plugs right into any existing website or can serve as a standalone custom-branded web presence.

Unlimited Customization.  From multi-opening to multiple-layer mat designs, the possibilities are virtually endless. Horizon boasts the widest range of customization options available online with a variety of layouts, mat colors, and molding options to suit each individual customer’s personal style, decor, and budget.

Enhanced Customer Satisfaction.  More choices and flexibility allow customers to build a custom solution that also fits their budget, and Horizon’s built-in visualization features provide increased buyer confidence and an overall higher level of customer satisfaction.

Improved Efficiency.  Horizon helps you streamline your ordering process by enabling your customers to create their own custom frame design and order it online through your eCommerce store. This allows your staff to focus their efforts on revenue-generating production work rather than customer hand-holding.

Higher Margins.  Horizon lets you set your own pricing for every component you choose to offer in your store, and it also helps reduce your labor costs by providing a ready-to-cut Wizard file with each order along with a composite photo print that’s ready to frame.

Expanded Reach.  With a Horizon-powered online store, you can target new markets and reach audiences far beyond the limits of your physical walls and local geography.

Increase Brand Awareness.  Grow your brand awareness through passive marketing as customers share their custom framing projects with others on social media, through word-of-mouth, and more.

The Custom Framing eCommerce Platform by Wizard

Seamless Wizard Integration.  Horizon was created specifically for use with Wizard CMC’s with its unique ability to generate a ready-to-cut design file for each custom order—just download the provided Wizard file and start cutting! Plus, Wizard also includes a corresponding high-resolution composite digital photo print with each order. Trim it to the final size using the included guides and then assemble the completed frame—it’s really that easy!